The Power Of Alternative Media with Nina Utne & Jay Walljasper

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Often these days, we hear that the media is demonstrated by megacomglomerates, and thereby creating a media monoculture. However, most of us have grown so accustomed to the words and images we read in newspapers and magazines, hear on radio, and see on television, that it's easy to forget that we have other options - alternative media organizations, our modern day town criers, who are committed to giving us the truth. At the head of this list is Utne, a magazine which publishes the best of the alternative press. Chairman and CEO Nina Utne, and Editor and Editorial Director Jay Walljasper, give a rare behind-the-scenes look into what it takes to run an alternative magazine -the challenges, inspirations, and their love of the craft. Utne and Walljasper share their insights about the state of the media, and the danger we face of being controlled by a small coterie of media giants. They see community dialogue as essential to a truly "free press." "Bringing people together and helping to supply the grist for talking about what we really care about is really what we're in business for. It's not just information in a vacuum. It fosters the dialogue. It's all about passion and engagement. It's 'What can I do with this information that will make my life and other people's lives better'?" (hosted by Michael Toms)


Nina Utne isChariman and CEO of Utne Magazine.

Jay Walljasper(1955-2020) was Editor and Editorial Director of Utne Magazine.

Topics Explored in This Dialogue

  • How media monoculture is becoming a serious illness in our culture
  • Why you should make an effort to find alternative information sources
  • Three rules for discerning important information
  • How you can keep better informed
  • Why love is a powerful cultural and political force in the world
Host: Michael Toms      Interview Date: 10/18/2002      Program Number: 2962