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What kind of a business thrives without advertising, insists that its employees give away the company's profits, offers healthful alternatives to snack foods, and supports sustainable agriculture? In this provocative conversation, business executive Nell Newman talks about the birth and business practices of Newman's Own Organics. Organic doesn't have to taste bad. In fact, her company's motto is "Great Tasting Products That Happen To Be Organic." All of us can participate in creating a better, healthier, world. The key is in knowing we choices, knowing where to find alternatives and committing to use them. What might seem inconvenient at first, can become an enjoyable and gratifying alternative to the mass produced, mass marketed fare thrust in front of us. From food for pets to investment alternatives, Newman describes how simple choices lead to big results. "Supporting sustainable agriculture, supporting family farms, and being able to donate the profits to charity are all extremely gratifying." We all can share in the gratification by following Newman's lead.
Nell Newman is the co-founder and Director of Product Development and Marketing at Newman's Own Organics.
She is the author of:
Her web site is www.newmansownorganics.org.
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