Upgrading Our Media Literacy with Shiv B. Singh

Shiv Singh advises Fortune 500 companies and startups on strategy, marketing and how to succeed in the digital era as the Founder of Savvy Matters. Prior to starting his consultancy, Shiv was a senior executive driving marketing, innovation and digital strategies at Visa Inc. and PepsiCo. He has previously advised Ford Motor Company, Chanel, Genentech, Citibank, and Verizon and is a member of the Board of Directors at United Rentals Inc., a Fortune 500 company. In 2016, Shiv was inducted into the American Advertising Hall of Achievement and has also been recognized by Adweek as a Top 50 marketer. 

Shiv Singh's books include: 

• Social Media Marketing for Dummies (coauthor Stephanie Diamond) (For Dummies 2014)
• Savvy: Navigating Fake Companies, Fake Leaders and Fake News in the Post-Trust Era (coauthor Rohini Luthra, Ph.D.) (Ideapress Publishing 2019).

To learn more about the work of Shiv Singh go to https://savvymatters.com.

Host: Justine Willis Toms   Interview Date: 3/15/2019   Program Number: C0468

More from Shiv Singh

The full one-hour version of this program is available here for purchase and download:

Navigating The Post-Trust Era with Shiv Singh